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POLZA

Healthy gummy bears

Together with our client on market analysis basis our agency has developed an idea about healthy sweets.

This is how the unique for the Belarusian market vegetable-flavoured marmalade was born. The new trade mark name is “Polza”. In Russian it is meaning “healthy benefit”. This name fully conveys the main idea of the product — combination of natural vitamins and healthy profit from vegetables with pleasure of eating gummies as well.

Design is based on the concept of a botanical Encyclopedia. The illustration is stylized as encyclopedia article. The text on the package is explaining to the consumer real benefits of our product.

Client:

JSC Krasny Pishevik

Service:

Packaging Design
Illustrations

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Client:

JSC Krasny Pishevik

Service:

Packaging Design
Illustrations

If you’re interested in working with us, feel free to contact our client services team. We look at each brief individually and always try to answer every question as soon as possible.

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